UX/UI Designer Generalist with an MBA in Digital Marketing and experience in image editing and illustration for print and online media. This individual has collaborated with micro-enterprises in various industries, including healthcare, construction, laboratory, and academia, providing services such as branding, logo design, and social media support to facilitate digital transformation. In late 2021, the focus shifted towards user experience and digital product development, acquiring expertise in prototyping, wireframing, research, usability testing, and information architecture. Current endeavors include crafting design systems and style guides for a B2B e-commerce platform.

The goal is to integrate past knowledge and experience in user experience design to develop products that are both user-friendly and impactful. The professional skill set encompasses User Experience (UX), Information Architecture, Design Thinking, Lean UX, and Kanban methodology, with proficiency in UI creation tools like Figma, Adobe XD, InVision, MarvelApp, and Maze. Additional competencies include Photoshop, Illustrator, WordPress, HTML, CSS, and JavaScript, with particular ability in developing landing pages and websites using WordPress Elementor.