A Product Designer extensively engaged in the digital product life cycle, focusing on creating impactful solutions for businesses and markets while ensuring optimal user experience. Responsibilities include comprehending business metrics and value chains, conducting product optimization research, improving interface clarity, mapping user journeys to address emotional needs and identify areas for enhancement, and converting insights into user-friendly interfaces.

Expertise spans UI Design, UX Design, UX Research, UX Writing, Product Discovery, and Design Systems, proficient in using tools such as Figma and Azure DevOps. Skilled in methodologies including Scrum, Design Thinking, Lean UX, and Requirements Analysis.

Educational qualifications encompass an MBA in UX Research, Operations Research & Leadership in Design, alongside certifications as a PBB (Product Backlog Building) Practitioner and Lean Inception Facilitator.