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Arthur E.
Financial Analyst

Tableau
Looker
Sql
Google Analytics
Microsoft Excel (Advanced Analytics Add-ons)
Python
Amazon Aws
Bio

A technologist in Managerial Processes from UNIP, with over seven years of experience as a Business Intelligence and Marketing Analyst. Demonstrates a rapid learning capability and a continuous pursuit of new knowledge. Characterized by communicative and participatory leadership skills, combined with spontaneity and motivation in professional duties. Known for dynamism, proactivity, and the ability to foster team harmony while upholding high service quality standards. Proficient in various stages of BI project management, including analysis and development, which enhances the agility and reliability of information delivery to strategic areas. Exhibits a strong capacity for understanding, structuring, and planning demands. Also, provides support through training and disseminating knowledge on processes, routines, and tools.

  • Market Intelligence
    1/1/2014 - 2/1/2015

    Developed expertise in the development, consolidation, and analysis of commercial management databases and market indicators. Created comprehensive sales and commissions reports, providing actionable insights from data. Conducted detailed studies, mappings, and proposals for market occupation strategies within the Brazilian market. Designed and produced high-quality presentation materials for various projects and initiatives, ensuring clear communication of project goals and progress. Led and actively participated in the planning and execution of projects, demonstrating strong project management and leadership abilities.

  • Market and Marketing Intelligence Analyst
    10/1/2019 - 7/1/2021

    Developed expertise in statistical analysis and the generation of reports with clean and clear visual data. Acquired advanced skills in the analysis and construction of panels using Excel, MySQL, and AWS, among various other platforms. Demonstrated proficiency in creating and editing reports and dashboards utilizing the Cortex tool.

  • Market Intelligence
    8/1/2019 - 10/1/2019

    Developed expertise in monitoring campaigns and website access through Google Tag Manager (GTM). Acquired skills in tag installation and validation, ensuring accurate tracking of client website metrics. Became proficient in analyzing data on prices, sales volumes, and revenue, preparing comprehensive reports that facilitated informed business decision-making.

  • Market Intelligence
    4/1/2018 - 6/1/2019

    Achieved proficiency in monitoring campaigns and website access through tools such as GTM and Google Analytics, enabling continuous improvement insights. Demonstrated expertise in monitoring media and social networks, extracting relevant trend information and customer demographics. Collected crucial data to identify market opportunities or potential issues. Conducted mapping, segmentation, and comprehensive market and competition studies. Through detailed analyses of customer and consumer profiles, identified habits and consumption frequency, significantly enhancing the user experience on the site.

  • Market Intelligence Analyst
    2/1/2016 - 4/1/2018

    Executed mapping, segmentation, and comprehensive market and competition studies to accurately analyze customer profiles for risk assessment and business opportunity identification. Developed commercial scenarios to achieve targeted results. Analyzed data related to pricing, sales volume, and turnover to prepare detailed reports, which provided critical information for strategic business decision-making.

  • Market Intelligence
    3/1/2015 - 11/1/2015

    Gained expertise in extraction, manipulation, and analysis of information from relational databases. Developed and elaborated detailed reports, operational metrics, and results indicators. Analyzed monthly Microsoft reports to assess support area needs and designed proposals for enhanced reporting solutions. Conducted surveys and gathered requirements to define data modeling strategies. Evaluated and implemented the most suitable tools for data extraction and transformation.

  • Data Science at University of Michigan
    2023 - 2026

  • Data Science at IBM Data Science
    2023 - 2026

  • Management Processes at UNIP
    2013 - 2015

  • Google Tag Manager at Google
    1/1/2022

  • Advanced Google Analytics at Good
    1/1/2021

  • Google Analytics for Beginners at Google
    1/1/2020

  • Python Basic at Solyd offenssive securiti
    1/1/2019

  • Introduction to Business Intelligence and Data Warehouse at Bi do brasil
    1/1/2018

  • Developing BI in Excel with PowerPivot & Power View at Bi do brasil
    1/1/2018

  • Analysis and Data Visualization with Power BI at BI do brasil
    1/1/2018

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