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Carliane G.
UX Designer

Adobe Photoshop
Adobe Illustrator
Adobe XD
Figma
Amazon Aws
Bio

A graduate in Design with a Bachelor's degree from Universidade Ceuma, brings over five years of experience in art direction, encompassing digital marketing, campaigns, events, and visual identity. Transitioned to Product Design five years ago, currently specializing in creating diverse interfaces, user experience, and usability. Professional background covers entertainment sectors, specialized and individual services, corporate education, development and performance improvement, training, and ERP management.

  • Product Designer (Mid-Level)
    10/1/2023 - Present

    Led the entire problem discovery process, usability testing, and product planning, ensuring continuous improvement of product experiences within the ecosystem. Maintained consistency, quality, and adherence to best design practices. Focused on building user-centric experiences that align with business objectives while creating both low-fidelity prototypes for technical validation and high-fidelity prototypes to ensure consistent component usage as per the design system. Coordinated with the IT team for seamless interface handoff during design, development, and approval stages, creating and maintaining standards and documentation to support both the product and development teams. Presented designs and updates to internal teams and stakeholders, and conducted user experience analysis using established UX methodologies. Utilized interface design tools like Figma and Adobe XD for designing, flow creation, and prototyping. Employed Scrum tools to facilitate agile project management and collaboration.

  • Digital Product Design Consultant
    11/1/2022 - 8/1/2023

    Gained expertise in the development of personas, UX analysis, and ensuring the usability, responsiveness, and accessibility of digital products. Created comprehensive experience maps, established robust information architecture, and streamlined user flows. Designed and maintained cohesive design systems, crafted detailed wireframes and prototypes, and compiled thorough testing reports. Contributed to the creation of a digital products development manual, ensuring high-quality and user-centric final products.

  • Product Designer (Mid-Level)
    3/1/2022 - 11/1/2023

    Responsible for creating, prototyping, testing, and refining the system experience, maintaining consistency, quality, and good design practices. Managed documentation and validation of prototype deliveries. Development and creation based on Information Architecture, focusing on the distribution of information and navigation flows, as well as integrations. Utilized interface design tools, flows, and prototyping with Figma and Adobe XD. Conducted user experience analysis based on UX methodologies. Developed materials for emails, websites, and events, in addition to crafting illustrations for interfaces. Produced responsive websites while adhering to Scrum and Kanban methodologies.

  • Product Designer
    11/1/2020 - 8/1/2023

    Specialized in discovering tailored solutions for diverse products and designing visual components compatible with desktop, iOS, and Android platforms. Effectively communicated visions, concepts, and strategies to stakeholders through scheduled meetings, ensuring alignment and understanding across teams. Meticulously documented projects and processes for seamless future reference and application. Mastered high-fidelity prototyping tools, facilitating the creation of precise and effective user interfaces for both mobile and web platforms. Conducted comprehensive user experience research, validating hypotheses through detailed data analysis and the interpretation of both quantitative and qualitative data. Utilized a robust design system to maintain consistency in interface development. Managed projects by gathering requirements and defining business rules, working closely with Product Managers to maintain clear and efficient business contact.

  • Product Designer
    11/1/2019 - 11/1/2020

    Constructed a componentizable style guide and prototyped both low and high fidelity versions for web and mobile applications. Leveraged Information Architecture principles to develop and create layouts, ensuring optimal distribution of information, navigation, and usage flows. Utilized interface design tools such as Figma, Sketch, and XD to design user interfaces, flows, and prototypes. Translated ideas and needs into compelling visual forms, maintaining a strong focus on user experience. Analyzed user experience through UX methodologies and practiced comprehensive User Experience Design, including research, data analysis, requirements definition, solution creation, prototyping, and user testing. Applied extensive knowledge in layout, digital typography, colors, iconography, and visual identity to graphical interfaces. Also developed custom illustrations for interfaces and utilized Scrum and Kanban tools for effective project management.

  • Designer
    5/1/2018 - 2/1/2019

    Developed proficiency in planning, creating, posting, and monitoring engagement metrics on social media. Managed visual communication strategies for a gas station and convenience store to effectively attract and retain customers. Utilized social media analytics tools to measure the performance of campaigns and adjust strategies accordingly. Demonstrated expertise in visual marketing techniques to enhance customer engagement and brand loyalty.

  • Bachelor of Design at Ceuma University
    2016 - 2018

  • UX Design for Everyone at How Plus
    11/1/2023

  • UX and Usability Applied to Mobile and Web at Alura
    3/1/2022

  • Construction of a Design System at Alura
    9/1/2021

  • UX Design Profession at UX Unicórnio
    5/1/2021

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