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Herman M.
Full-stack Product Engineer

Cascading Style Sheets
Wordpress
Github
Html
Javascript
Php
Python
Mysql
Bio

An experienced IT professional with 17 years in the field, specializing in PHP development, including the PHP Laravel Framework, and web technologies such as HTML5, CSS3, and JavaScript. Furthermore, expertise extends to MySQL, MariaDB, jQuery, Ajax, and JSON, along with Bootstrap and MaterializeCSS frameworks.

Proficient in developing and managing CMS and e-commerce platforms like WordPress/WooCommerce, Magento, and OpenCart. Possesses a strong background in digital marketing, particularly in email marketing and automation tools like ActiveCampaign and Mautic. Experienced in handling Facebook ADS campaigns with sophisticated conversion tracking through pixels, as well as managing Google AdWords campaigns using tracking tags. Skills also include the creation of sales funnels, focusing on lead generation and nurturing.

Certified in ITIL® v3 Foundation and ISO/IEC 20000 by EXIN. Education includes comprehensive courses from Upinside Treinamentos, covering object-oriented PHP, full-stack PHP development, web standards, responsive design, and relevant marketing tools like Facebook Ads and ActiveCampaign. Additional learning through Udemy, focusing on Laravel 5.6, and Origamid, with courses in WordPress, advanced web design, typography, UX design heuristics, and CSS with SASS.

  • Full Stack Developer
    9/1/2021 - Present

    Served as a key player in developing and enhancing a collaborative platform designed for creating virtual stores tailored for designers, influencers, and digital entrepreneurs. Demonstrated advanced technical proficiency in PHP, Apache, and MySQL, while employing JavaScript frameworks such as Ext JS and jQuery. Leveraged Git for version control, ensuring seamless collaboration within the development team. Enhanced the platform’s UI/UX using HTML5 and CSS3, focusing on responsive design and accessibility. Utilized Docker for containerization, streamlining the deployment process across multiple environments. Engaged in extensive integration of APIs, facilitating seamless interaction with external services. Ensured robust application performance through the use of monitoring tools such as New Relic and proficiency with debugging tools. Collaborated closely with cross-functional teams to define specifications, contributing to agile development cycles with tools like JIRA and Confluence. Cultivated skills in automated testing frameworks, including Selenium and PHPUnit, to uphold high-quality code standards. Developed comprehensive documentation and conducted code reviews to promote knowledge sharing and maintain technical excellence across projects.

  • Full Stack Developer
    1/1/2019 - 4/1/2022

    Developed proficiency in PHP and Laravel for backend operations, enabling robust server-side functionality. Gained extensive experience with Vue.js for building dynamic and responsive user interfaces, coupled with a solid understanding of frontend development using HTML, CSS, and JavaScript. Demonstrated expertise in managing and integrating databases like MySQL to ensure seamless data storage and retrieval. Achieved seamless payment processing by integrating with payment gateways such as Pagar.me, PagSeguro, and Hotmart, facilitating efficient and secure transactions. Leveraged Git for version control to maintain and collaborate on codebases effectively. Contributed to the deployment and maintenance of cloud-based services, enhancing the scalability and reliability of the platform. Utilized RESTful APIs for effective communication between the frontend and backend systems, ensuring a cohesive user experience.

  • Founder & Full-Stack Developer
    6/1/2016 - 2/1/2021

    Developed proficiency in website development and web systems, employing frameworks such as React, Angular, and Vue.js. Gained extensive experience in creating and managing virtual stores using platforms like Magento and Shopify. Demonstrated skills in implementing SEO and SMO strategies to optimize online visibility and engagement. Specialized in digital marketing automation tools such as HubSpot, Marketo, and Mailchimp to streamline marketing efforts. Utilized project management systems like Jira and Trello to coordinate tasks efficiently, ensuring timely project delivery.

  • Gerente de TI translates to IT Manager from Portuguese to English. However, IT Manager is not an educational institution, but rather a job title. Please provide the name of an educational institution for translation or clarification.
    1/1/2011 - 6/1/2016

    Promoted to IT Manager after serving as Coordinator for a period of 1 year and 2 months. Focused on department activities involving the development of implementation projects, rationalization, and process redesign. Led the development and integration of internal systems, drafted implementation plans, and monitored system utilization indicators for the Apollo ERP system. Prepared and executed improvement plans to increase server availability and monitored these actions, ensuring continuous server and internal systems operation. Reported to the Board on server and system performance, negotiated with suppliers, and developed strategies and procedures for data security, access, audits, and continuity of server services and the ERP system. Managed resources for analysis and support activities across all group companies.

    Previously served as a Systems Analyst, responsible for the IT infrastructure of Pacific Motors, including the Apollo ERP system tailored for Vehicle Dealership and Consortium Administrators. Acted as a network administrator with a focus on managing company servers and the main database. Contributed to incident solutions and system improvements by developing SQL scripts, showcasing proficiency in SQL programming language.

  • CURSO LARAVEL MULTI-TENANCY SINGLE DATABASE at EspecializaTI
    3/1/2019

  • Advanced JavaScript at School of Net
    6/1/2018

  • jQuery with Ajax at School of Net
    3/1/2018

  • Inbound Certified at HubSpot Academy
    10/1/2017

  • Laravel - Eloquent at School of Net
    3/1/2017

  • Laravel Authentication at School of Net
    3/1/2017

  • ActiveCampaign Course at UpInside Treinamentos
    8/1/2016

  • Entrepreneurial Mindset at UpInside Treinamentos
    7/1/2016

  • UpInside Pro Labs at UpInside Treinamentos
    4/1/2016

  • Responsive Design Work Series Course at UpInside Treinamentos
    4/1/2016

  • Work Series Course - HTML5 the Right Way at UpInside Treinamentos
    2/1/2016

  • Object-Oriented PHP Work Series Course at UpInside Treinamentos
    12/1/2015

  • Pro Tableless Course - Web Standards at UpInside Treinamentos
    9/1/2015

  • ISO/IEC 20000 (IT Service Management Foundation) at EXIN
    8/1/2015

  • IT Service Management (ITILF) at EXIN
    11/1/2014

Herman is available for hire

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