Marcia N.

Project Manager

PO Product Owner
6/1/2021 - Present

Spearheaded product development and lifecycle management while driving cross-functional teams toward a shared vision of product success. Developed deep expertise in Agile methodologies such as Scrum, facilitating daily stand-ups, sprint planning, and retrospectives. Utilized Jira for backlog management, sprint tracking, and issue resolution. Ensured stakeholder alignment and maintained a detailed product roadmap, translating high-level strategies into actionable development tasks. Generated user stories, acceptance criteria, and prioritized feature enhancements based on user feedback and market research. Employed data analytics tools, including Google Analytics and Tableau, to track KPIs and user engagement metrics, consequently informing iterative improvements. Collaborated closely with UX/UI designers to optimize user experience, utilizing wireframes, prototypes, and usability testing to guide design decisions. Orchestrated successful product launches through coordinated efforts with marketing, sales, and customer support teams, ensuring seamless go-to-market execution. Practiced continuous process improvement, leveraging customer feedback loops and competitive analysis to refine the product offering and maintain market relevance.

Product Owner
1/1/2021 - 10/1/2021

Developed proficiency in Agile methodologies, including Scrum and Kanban, to effectively manage product backlogs and prioritize features based on stakeholder input and market demands. Demonstrated expertise in using Jira and Confluence for tracking progress, documenting requirements, and facilitating seamless communication within cross-functional teams. Utilized A/B testing and user analytics tools such as Google Analytics and Optimizely to inform data-driven decision-making processes. Combined user feedback and market research to craft well-defined user stories and acceptance criteria, ensuring alignment with business goals and customer needs.

Ensured clear and consistent communication with development teams, designers, and stakeholders, leveraging both verbal and written communication skills to convey product vision and updates. Ensured the delivery of high-quality features by conducting thorough UAT (User Acceptance Testing) and coordinating with QA teams to identify and resolve issues. Actively engaged with customers and end-users to gain insights into their experiences and translate those insights into relevant product improvements. Contributed to the strategic planning of product roadmaps, balancing short-term requirements with long-term goals. Continuously monitored industry trends and competitive landscape to identify opportunities for innovation and differentiation within the product portfolio.

PO Product Owner
8/1/2019 - 1/1/2021

Achieved mastery in Agile methodologies, working as a Product Owner, Product Manager, and Project Manager. Demonstrated proficiency in defining product roadmaps, backlog management, and sprint planning using tools such as JIRA, Trello, and Asana. Collaboratively worked with cross-functional teams, including developers, designers, and QA engineers, to deliver high-quality digital products. Utilized data-driven approaches to inform decision-making, leveraging Google Analytics, Tableau, and SQL for product analytics and performance tracking. Successfully conducted A/B testing to optimize product features and user experiences. Managed stakeholder communications and expectations, ensuring alignment of product goals with business objectives. Delivered presentations and reports to provide clear and concise updates on product progress and metrics.

Project Officer | Project Manager
9/1/2018 - 1/1/2021

Excelled in the role of Product Owner/Product Manager with demonstrated accomplishments in spearheading product strategy and development. Gained expertise in Agile and Scrum methodologies, enabling efficient backlog prioritization, sprint planning, and user story creation. Utilized JIRA and Confluence tools to streamline workflows and enhance team collaboration. Developed strong analytical skills through the use of Google Analytics and Mixpanel to track product performance and derive actionable insights. Demonstrated proficiency in A/B testing and user feedback analysis to inform product enhancements. Orchestrated successful product launches by coordinating cross-functional teams including engineering, design, and marketing. Strong communication skills were essential for facilitating stakeholder meetings, creating detailed product roadmaps, and generating product requirement documents (PRDs). Enhanced technical expertise in API integrations and cloud platforms such as AWS and Azure. Strategic understanding of market research and competitive analysis further bolstered the ability to align product vision with business goals.

Product Owner
1/1/2018 - 9/1/2018

Developed deep expertise in Agile development methodologies, particularly SCRUM and Kanban, to effectively manage product backlogs and prioritize features. Demonstrated proficiency in requirements gathering, user story creation, and acceptance criteria definition to ensure alignment with business goals and customer needs. Utilized tools such as JIRA, Confluence, and Trello for task management and documentation. Skilled in creating wireframes and prototypes using Balsamiq and Adobe XD to facilitate communication with stakeholders and development teams. Experienced in working with SQL databases to extract and analyze data supporting decision-making processes. Implemented data modeling techniques and conducted thorough market research to enhance product offerings. Fostered strong cross-functional collaboration by liaising with developers, QA testers, and UX designers. Ensured continuous improvement through retrospectives and feedback loops, advocating for data-driven enhancements and optimizations to products and processes.

PO - New Business Analyst
7/1/2017 - 12/1/2017

Developed and implemented strategic plans to drive business growth and market expansion. Utilized advanced analytics tools such as Tableau and Power BI to analyze market trends, refine customer segmentation, and optimize targeting strategies. Demonstrated extensive experience in deploying CRM platforms like Salesforce to manage customer relationships and improve sales processes.

Architected and maintained scalable IT infrastructure using AWS and Azure, ensuring robust security protocols and high availability. Led the development of proprietary software systems utilizing languages such as Python, Java, and JavaScript, and frameworks including Django and React. Optimized database management systems with proficiency in MySQL and Oracle, and integrated API solutions to enhance interoperability of business systems.

Facilitated agile project management methodologies, utilizing tools like Jira and Asana to streamline tasks and ensure timely delivery of projects. Spearheaded digital marketing initiatives, leveraging SEO and SEM strategies to increase online presence and lead generation. Cultivated strong vendor relationships and negotiated contracts to secure favorable terms and pricing for business services and products.

Trained and mentored team members in technical and business skills, fostering a collaborative and innovative work environment. Adapted to rapidly changing business needs and technological advancements, demonstrating a commitment to continuous improvement and excellence in service delivery.

Sr. Business Analyst
1/1/2017 - 6/1/2017

As a Product Owner, developed a robust understanding of agile methodologies and product lifecycle management. Led cross-functional teams to deliver high-quality software solutions by translating business requirements into detailed technical specifications. Leveraged Jira and Confluence for effective project tracking and documentation. Cultivated a deep expertise in user story mapping, backlog grooming, and sprint planning, ensuring continuous delivery of prioritized features and improvements. Coordinated with UX/UI designers to refine user experiences and enhance product usability. Proficient in data analytics tools such as Google Analytics and Mixpanel for monitoring product performance and informed decision-making. Demonstrated skills in stakeholder management and effective communication to align product vision with business goals. Fostered a collaborative environment through regular feedback loops and iterative development cycles.

IT Product Consultant
3/1/2012 - 1/1/2017

Served in a product consulting capacity, leading the development and optimization of product strategies using advanced analytics and robust market research methodologies. Acquired proficiency in utilizing tools such as Tableau, Excel, and SQL for data visualization and complex query processing. Demonstrated expertise in translating technical insights into actionable business recommendations, integrating agile methodologies and project management tools like JIRA and Trello to streamline workflows. Showcased a strong ability to interface with multidisciplinary teams, ensuring cohesive communication and collaboration through Slack and Microsoft Teams. Implemented product roadmaps and developed Minimum Viable Products (MVP) using Lean startup frameworks. Leveraged extensive knowledge in user experience (UX) design and conducted A/B testing with platforms such as Optimizely to optimize product functionality and user satisfaction.

Management of Business Processes and Projects
9/1/2011 - 11/1/2016

Engineered and optimized data pipelines by leveraging Python and SQL, significantly improving data extraction, transformation, and loading processes. Utilized the ETL tool, Talend, to streamline data workflows and enhance system performance. Demonstrated expertise in cloud platforms, particularly AWS and Azure, deploying scalable solutions to meet business needs. Executed data modeling and analytics using tools such as Power BI and Tableau, delivering comprehensive business insights through interactive dashboards. Enhanced business processes by implementing process automation via RPA (Robotic Process Automation) tools, achieving a substantial reduction in manual workload and increasing operational efficiency. Coordinated cross-functional projects involving Agile methodologies, ensuring timely and budget-compliant deliverables. Utilized Jira for project management and Confluence for documentation and knowledge sharing, fostering an environment of collaboration and continuous improvement. Developed and maintained continuous integration and continuous deployment (CI/CD) pipelines using Jenkins and GitLab, ensuring seamless and reliable software delivery. Ensured data security and regulatory compliance through comprehensive audits and adherence to best practices in data governance.

Team Lead
9/1/2010 - 9/1/2011

Led a team of software developers in delivering high-quality software solutions, emphasizing the importance of collaborative development and adherence to best practices. Demonstrated technical expertise in modern web development frameworks such as React.js, Angular, and Node.js. Played a crucial role in designing and implementing robust backend systems using Python and Django.

Utilized containerization and orchestration tools including Docker and Kubernetes for creating scalable and maintainable environments. Enhanced data management capabilities with significant experience in SQL and NoSQL databases, including PostgreSQL, MySQL, and MongoDB. Ensured efficient and clean code maintenance through the use of Git for version control in accordance with CI/CD pipelines.

Implemented agile methodologies to streamline the development process, conducting regular sprint planning, reviews, and retrospectives. Fostered a culture of continuous improvement and learning, mentoring junior developers and encouraging the adoption of industry-standard tools and practices. Promoted code quality and performance optimization, resulting in improved application efficiency and user experience.

Instructor
1/1/2010 - 12/1/2014

Instructed numerous students in software development, focusing on both theoretical and practical aspects. Guided the learning process through comprehensive curriculum design and delivery of lectures on programming languages such as Python, Java, and JavaScript. Employed advanced teaching methodologies and tools, including interactive coding platforms and virtual labs, to enhance student engagement and learning outcomes. Developed expertise in assessing student performance and providing constructive feedback to foster improvement. Utilized educational frameworks and systems like Moodle and Blackboard for course management and material dissemination. Leveraged Git and GitHub for collaborative projects and version control, ensuring students gained hands-on experience with industry-standard practices. Enhanced the learning experience by incorporating essential tools and frameworks, including React, Django, and MySQL, into the coursework to mirror real-world applications and scenarios.

Quality Assurance
8/1/2005 - 9/1/2010

Demonstrated expertise in quality assurance through the development and execution of comprehensive test plans, test cases, and test scripts. Utilized a broad range of testing tools including Selenium, JIRA, and QTP, ensuring thorough automation and manual testing processes. Gained proficiency in SQL for backend data verification and employed Jenkins for continuous integration and continuous deployment (CI/CD) practices, significantly reducing time-to-market for software releases.

Excelled in performance testing using LoadRunner and JMeter, identifying critical system bottlenecks and improving application performance. Conducted regular defect tracking and reporting, ensuring prompt resolution and enhancing product quality. Developed valuable experience with test management tools, such as TestRail, to streamline test case documentation and traceability.

Collaborated closely with cross-functional teams, including development and product management, to deliver high-quality software solutions. Implemented and maintained QA metrics, reports, and dashboards, enabling data-driven decision-making. Through continuous learning and application of industry best practices, elevated overall testing strategies, contributing to more robust and reliable software products.

MBA at Anhanguera Educacional
2018 - 2019

Bachelor of Science (B.S.) at URCAMP
1997 - 2000

Flight Levels System Architecture​ - FLSA at Flight Levels Academy
4/1/2020

Scrum Fundation Professional Certificate (SFPC) at CertiProf®
1/1/2019

DEVOPS ESSENTIALS PROFESSIONAL CERTIFICATE (DEPC) at CertiProf®
1/1/2019

Professional Agile Coach Certified - PACC at Agile Institute Brazil
9/1/2018

Certified Scrum Product Owner at Scrum Alliance
1/1/2014

ITIL Foundation V3.2.1 at ITpreneurs
12/1/2013

Certified ScrumMaster at Scrum Alliance
11/1/2013