Marcus T.Product Manager
Skills
A product development expert and entrepreneur with a decade of experience in launching new technology products and managing cross-functional teams and processes. Demonstrates a proven track record in product analytics, characterized by a high degree of autonomy and a strong focus on customer-centric solutions. Seeking a leadership role in product management within a fast-growing and innovative organization.
Lead Product Manager
8/1/2020 - 10/1/2022
Spearheaded product strategy for the Sales Intelligence business unit, fostering product culture and capabilities across six squads. Led an innovation team comprising data science, design, and marketing professionals to successfully launch Cortex Ideal Order - the first AI product for CPG industries and retailers.Senior Product Manager
1/1/2020 - 4/1/2020
Led the assembly of an innovation squad and developed a prototype of a data-driven platform focused on POS optimization and geo-marketing. Gained extensive experience in digital transformation within a retail design agency. Enhanced expertise in data analysis and marketing strategies to improve point-of-sale performance.Co-founder & Head of Product
3/1/2017 - 12/1/2019
Led the development of an Adtech platform focused on tracking product sampling and customer feedback. Spearheaded the project from initial concept and prototyping phases through to market validation and achieving product-market fit over a three-year period. Designed and implemented system architecture, leveraging tools and frameworks such as React.js, Node.js, and AWS for robust and scalable solutions. Utilized data analytics to refine marketing strategies and improve user engagement. Managed cross-functional teams to ensure cohesive operations and efficient workflow. Implemented feedback loops to continuously optimize the product based on user insights, ultimately achieving significant market traction.Finance Coordinator
4/1/2015 - 3/1/2017
Excelled in creating data-driven products to generate new sales opportunities, with a focus on delivering innovation through a data-centric mindset. Established an information management area that facilitated the development of data sales pitches, audience dashboards, and in-store Wi-Fi analytics. Demonstrated proficiency in data analysis, dashboard creation, and leveraging data to drive business decisions and sales strategies.Finance Coordinator
1/1/2010 - 1/1/2015
In Trade Finance, led the Ferrari project, a new system for promotional expenses planning, acting as Product Owner from concept through to launch, culminating in a personal recognition award. In Procurement Finance, contributed to the Phoenix project, a global tool for material forecast planning, representing Latin American users with developers and engaging over 80 buyers for product adoption.Finance Analyst
1/1/2008 - 1/1/2010
Contributed to strategic risk management by leveraging advanced Excel functionalities for smarter spreadsheets. Developed expertise in identifying complex data patterns, which formed a robust foundation for data analysis and analytical skills.
Advertising at Superior School of Advertising and Marketing
2003 - 2007Economics at Pontifical Catholic University of São Paulo
2010 - 2013Master of Business Administration, Masters at School of Economics, Business and Accounting at the University of São Paulo
2014 - 2015
Product Leadership | Strategy at Reforge
8/1/2023Masterclass Certificate: Exclusive: Design for a Better World w/ Don Norman at Interaction Design Foundation - IDF
4/1/2023Masterclass Certificate: Continuous Product Discovery: w/ Teresa Torres at Interaction Design Foundation - IDF
4/1/2023Product-led Certification at Mind the Product
2/1/2023Product Analytics Certification at Mind the Product
2/1/2023Get Your Product Used: Adoption and Appropriation at Interaction Design Foundation - IDF
1/1/2023Google Project Management: Professional Certification at Google Academy
1/1/2023Information Visualization at Interaction Design Foundation - IDF
9/1/2022Scrum Master Professional Certificate - SMPC® at Certiprof
5/1/2022Product Manager Certificate PMC at Product School
3/1/2021Scrum Product Owner Professional Certificate SPOPC at Certiprof
8/1/2020Web Design for Usability at Interaction Design Foundation - IDF
7/1/2020User Experience: From Scratch at Interaction Design Foundation - IDF
6/1/2020Design Sprint Facilitator | Jake Knapp at AJ & Smart
1/1/2020
Marcus is available for hire
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