Paola B.
Product Manager

Skills

Microsoft Excel (Advanced Analytics Add-ons)

Jira

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Bio

A marketing professional with a strong foundation in project management, transitioning into digital product management in 2019. Expertise encompasses team leadership, digital product development, agile management, and marketing coordination and planning. Proficient in devising and executing launch strategies, with a demonstrated capacity for innovative problem-solving. Experience spans various sectors, including retail, financial products, education, and software development, catering to both B2B and B2C markets.

Product Owner
11/1/2022 - Present

Developed and maintained the product backlog while delivering simple solutions for complex needs. Facilitated effective communication with the technology team to transform ideas into functional products. Managed the entire product lifecycle from discovery through development, testing, and delivery, adhering strictly to agile methodology practices. Monitored performance metrics meticulously and executed agile management using Jira.
Product Owner
6/1/2022 - 11/1/2022

Managed the digital product area for Latin America, ensuring seamless communication and alignment across involved areas. Led product management ceremonies and effectively managed the product backlog, along with comprehensive documentation for the development team. Supported the technical team in delivering high-quality solutions by employing agile management practices using Azure DevOps. Demonstrated strong organizational and leadership skills, fostering a collaborative and efficient work environment.
Project Management
1/1/2022 - 6/1/2022

Managed digital products from discovery to launch, ensuring effective communication and alignment between involved areas. Oversaw product management ceremonies and managed the product backlog, along with comprehensive documentation for the development team. Supported the technical team in delivering solutions with a focus on agile management practices through Jira.
The term Product Manager is not an educational institution, instead, it is a job title. If you meant something else or have another query regarding educational institutions, please provide more details.
9/1/2020 - 1/1/2022

Specialized in Digital Product Management with a focus on aligning and communicating product positioning strategies with cross-functional teams. Proficient in coordinating and managing product strategies in collaboration with marketing teams. Skilled in overseeing and validating product roadmaps, consistently monitoring backlog quality alongside technology teams. Experienced in tracking sales KPIs such as Customer Acquisition Cost (CAC) and Cost per Lead (CPL). Successfully launched infoproducts including defining personas, creating sales funnels, and supporting campaign creatives.