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Raquel D.
Growth Analyst

Al
Python
Salesforce
Amazon Aws
Trello
Bio

With a strong strategic mind and a flair for fostering innovation, I excel in driving growth within organizations. My expertise in shaping digital culture and understanding the nuances of international relations allows me to navigate and leverage global markets effectively. Throughout my career, I have consistently demonstrated an ability to conceptualize and implement strategies that lead to sustainable development and competitive advantage in the digital age.

  • Communication Coordinator (Data)
    2/1/2023 - Present

    Managed data team focusing on desk research and implementation. Supported business needs by defining, structuring, and maintaining relevant KPIs for prospecting proposals. Collected and analyzed data to generate business insights and strategic intelligence on business propositions, competition, and new product concepts. Provided support for the formulation and execution of A/B tests and contributed to the creation of information dashboards to assist in strategic planning. Automated the monitoring and visualization of indicators, emphasizing the evolution of internal products with a focus on data analysis.

  • SALES COORDINATOR
    5/1/2022 - 11/1/2022

    As a Commercial Analyst, achieved substantial expertise in market intelligence and market analysis by closely monitoring competitors in the local market. Utilizing big data tools, developed comprehensive dashboards to visualize sales KPIs effectively. This role involved extensive interaction with various data sources and analytical tools, enabling the translation of complex data sets into actionable business insights. The position demanded a deep understanding of market dynamics and competitor strategies, ensuring the ability to provide strategic recommendations to drive sales performance.

  • Inside Sales / Customer Support
    8/1/2018 - 2/1/2022

    Specialized in customer support with an emphasis on billing systems, facilitating seamless interactions among partners based in the USA, Europe, and Brazil. Coordinated digital marketing activities including social media management, mass email campaigns, content creation for new websites, rich content development, and social media posts. Organized and executed webinars to engage and inform audiences. Utilized Salesforce and RDstation for effective sales activities management.

  • Consulting / Financial Adm. Manager
    2/1/2010 - 8/1/2018

    Managed financial and administrative routines while overseeing team and project management. Supervised development tasks with a focus on high performance and demonstrated strategic negotiation and conflict resolution abilities. Implemented and optimized processes, resulting in maximized results, increased efficiency, and enhanced operational effectiveness. Conducted objective and goal analysis to determine outcomes and crafted detailed proposals, controls, and spreadsheets for strategic decision-making.

    Performed quotations and bank reconciliation, maintaining meticulous project accounting, cash flow management, and control of accounts payable and receivable. Handled invoices for international clients and successfully recovered old data and values. Organized files using Google Drive, coordinated exchange and banking services, and revised, edited, and translated texts and documents. Employed remote working tools for efficient online information sharing and collaboration.

  • International Relations at Belas Artes University Center of São Paulo
    2003 - 2009

  • Economics at São Paulo State University
    2009 - 2010

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