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Renee G.Front-end UX Engineer
Skills
A seasoned professional in ecommerce and digital media with extensive experience in creative management and a results-driven approach. Proven expertise in building and maintaining ecommerce platforms, optimizing omnichannel communication, and managing task flows in collaboration with design teams. Recognized for significant contributions to the development and enhancement of ecommerce strategies and platforms within various high-profile organizations.
Senior Art Director
11/1/2022 - 4/1/2023
Focused on communication strategies for financial products, developed and designed pieces using Figma for various platforms, including social networks, websites, and email marketing. Gained expertise in layout design, HTML coding, and executing test email campaigns to ensure the precision and effectiveness of marketing communications.UX UI Designer
4/1/2023 - Present
Developed proficiency in low and high fidelity prototyping for a medical portal aimed at doctors and pharmacists. Utilized various design and prototyping tools to create user-friendly interfaces and workflows. Demonstrated skills in analyzing user requirements, creating wireframes, and converting them into functional prototypes. Enhanced user experience through iterative testing and feedback incorporation, ensuring the portal meets usability and accessibility standards.Creative Director - Ecommerce
9/1/2020 - 8/1/2022
Coordinated a creative team for the development and implementation of pieces for online broadcasting. Spearheaded the creation and execution of special initiatives, such as wrapping landing pages, for product launches sponsored by partner brands. Led the design of digital interfaces, focusing on usability and website layout, CRM systems, apps, and social networks. Established guidelines for omnichannel communication while overseeing the implementation and maintenance of digital interface experiences and customer interactions.Web Designer / Front-end
7/1/2018 - 9/1/2020
Managed and optimized e-commerce website functionalities, effectively contributing to campaign development and landing page design. Developed proficiency in HTML, CSS, and JavaScript to enhance site interactivity and user experience. Leveraged frameworks such as React and Angular to build responsive, high-performance web applications. Utilized tools like Firebase for real-time database management and Google Analytics for comprehensive performance tracking. Implemented A/B testing strategies using Optimizely to refine user engagement and conversion rates. Ensured code quality and version control with Git, fostering collaborative development efforts. Demonstrated competency in troubleshooting and debugging through the use of tools like Chrome Developer Tools and Postman for API testing.Web Designer
2/1/2017 - 3/1/2018
Worked collaboratively with customer service, SEO, and CRM teams to create key visuals for campaigns, and managed the layout and programming of landing pages, email marketing, and Google Display Network (GDN) pieces. Developed technical expertise in Vtex, HTML, CSS, and JavaScript. Utilized Adobe Photoshop for designing campaign graphics and integrated SEO best practices to enhance the effectiveness of marketing materials.Designer
11/1/2015 - 11/1/2016
In the role of art director, developed proficiency in Adobe Photoshop and Adobe Illustrator, showcasing advanced skills in digital art creation and editing. Managed the full lifecycle of creative pieces, from initial conceptualization to final file preparation and disassembly, ensuring high-quality and cohesive visual outputs.Web Designer
11/1/2012 - 11/1/2015
Developed proficiency in Adobe Photoshop and Adobe Illustrator for creating visually engaging web assets. Gained expertise in HTML, CSS, and JavaScript to implement dynamic and responsive web designs. Specialized in crafting compelling email marketing campaigns and managed website promotional campaigns effectively. Gained experience creating and optimizing visual content for Google Display Network (GDN). Successfully transitioned to a new team while maintaining seamless execution of web and email marketing activities.Designer
9/1/2011 - 11/1/2012
Developed proficiency in creating digital assets for various platforms including social media, external media, and animations. Utilized advanced tools such as Adobe Creative Suite, including Photoshop, Illustrator, After Effects, and Premiere Pro. Demonstrated skills in motion graphics, video editing, and graphic design, ensuring brand consistency and visual appeal across all channels. Gained experience in collaborating with marketing and content teams to produce engaging, high-quality visual content. Employed a thorough understanding of design principles, color theory, typography, and layout to create compelling visual narratives. Adapted designs for different mediums and resolutions, maintaining high standards of quality and creativity in every project.Designer
1/1/2009 - 9/1/2011
Developed extensive expertise in web design with a focus on creating and maintaining WordPress websites. Produced high-quality media pieces and promotional banners, demonstrating a keen eye for aesthetics and user experience. Applied advanced design techniques to deliver visually appealing and dynamic digital content.
Advertising at Anhembi Morumbi University
2015 - 2019Computer Science at State Technical School of São Paulo
2007 - 2009
Renee is available for hire
Meet Renee G.All Howdy Candidates are vetted for skills and english proficiency.