ActiveCampaign is a marketing automation platform that combines email marketing, CRM, and sales automation. It helps businesses manage customer relationships, automate marketing tasks, and create personalized email campaigns to improve engagement and drive sales.
Howdy Network Rank#7
Top 5*
Email Marketing
*Survey of over 20,000+ Howdy Professionals
About Activecampaign
ActiveCampaign was founded in 2003 by Jason VandeBoom. It started as a consulting firm focused on helping businesses improve their marketing strategies. Over time, it evolved into a comprehensive marketing automation platform, integrating email marketing, CRM, and sales automation to streamline business processes and enhance customer engagement.
Strengths of ActiveCampaign include robust automation features, an intuitive interface, and strong CRM integration. Weaknesses include a steeper learning curve for beginners and higher pricing tiers for advanced features. Competitors include Mailchimp, HubSpot, and GetResponse.
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How to hire a Activecampaign expert
An ActiveCampaign expert must have skills in email marketing strategy, automation workflow creation, CRM management, data analysis, and segmentation. Proficiency in HTML/CSS for email design and experience with API integrations are also crucial.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 97K
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Employer Cost
$ 127K
Employer Cost
Howdy savings:
$ 97K
Benefits + Taxes + Fees
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