Drip is an email marketing automation platform designed to help businesses build personalized marketing campaigns, manage customer relationships, and drive engagement. It offers tools for creating targeted email sequences, segmenting audiences, and tracking performance metrics to optimize marketing efforts.
Howdy Network Rank#29
Top 5*
Email Marketing
*Survey of over 20,000+ Howdy Professionals
About Drip
Drip was created in 2013 to provide small businesses with a user-friendly email marketing automation tool. It aimed to help businesses engage with their customers more effectively through personalized email campaigns and automated workflows. The platform evolved over the years, adding features such as advanced segmentation, analytics, and integrations with other marketing tools.
Strengths of Drip include its user-friendly interface, advanced automation capabilities, and robust segmentation options. Weaknesses may involve higher pricing compared to some competitors and a learning curve for new users. Competitors of Drip include Mailchimp, ActiveCampaign, and ConvertKit.
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How to hire a Drip expert
A Drip expert must have skills in email marketing automation, segmentation, and campaign management. Proficiency in using Drip's workflow builder, creating and optimizing email sequences, and analyzing performance metrics is essential. Knowledge of integrating Drip with other marketing tools and platforms is also important.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 97K
$ 127K
$ 54K
$ 73K
$ 224K
Employer Cost
$ 127K
Employer Cost
Howdy savings:
$ 97K
Benefits + Taxes + Fees
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