Glossary>Ecommerce>Salesforce Commerce Cloud

Salesforce Commerce Cloud

Salesforce Commerce Cloud is a cloud-based eCommerce platform designed to help businesses manage and optimize their online sales channels, providing tools for marketing, merchandising, customer service, and order management to deliver a unified shopping experience across various digital touchpoints.

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About Salesforce Commerce Cloud

Salesforce Commerce Cloud originated as Demandware, created in 2004 to provide a scalable eCommerce platform for retailers. Salesforce acquired Demandware in 2016 to enhance its customer relationship management capabilities with robust eCommerce solutions, rebranding it as Salesforce Commerce Cloud.

Strengths of Salesforce Commerce Cloud include robust scalability, seamless integration with other Salesforce products, and comprehensive tools for personalization and customer engagement. Weaknesses include high costs and complexity in implementation for smaller businesses. Competitors include Shopify Plus, Magento, and BigCommerce.

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How to hire a Salesforce Commerce Cloud expert

A Salesforce Commerce Cloud expert must have proficiency in JavaScript, HTML, and CSS for front-end development, experience with Salesforce's proprietary scripting language (ISML), knowledge of RESTful APIs for integrations, familiarity with Salesforce's data modeling and architecture, and expertise in using the Business Manager tool for site management.

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