Swirl is a technology or service designed to enhance in-store shopping experiences by integrating digital and mobile capabilities. It typically involves using location-based marketing and personalized content delivery to engage consumers, improve customer interactions, and drive sales through targeted promotions and information sharing.
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About Swirl
Swirl was developed as a platform to revolutionize in-store shopping by leveraging mobile and digital technologies for personalized marketing. It aimed to bridge the gap between physical retail environments and digital consumer engagement. Swirl's technology allowed retailers to deliver targeted promotions and content to shoppers' smartphones, enhancing customer experience and increasing sales opportunities. The platform emerged as a response to the growing need for retailers to connect with tech-savvy consumers more effectively within brick-and-mortar stores.
Strengths of Swirl included its ability to deliver personalized, location-based marketing content, enhancing customer engagement and driving in-store sales. Weaknesses involved potential privacy concerns and reliance on consumer adoption of mobile technology. Competitors in the space included platforms like Shopkick, RetailNext, and other location-based marketing solutions that offered similar digital engagement strategies for retailers.
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How to hire a Swirl expert
A Swirl expert must possess skills in mobile application development, particularly with iOS and Android platforms, to effectively implement and manage the technology. Proficiency in location-based services and beacon technology is crucial for optimizing Swirl's capabilities. Additionally, expertise in data analytics is important for interpreting consumer behavior data and refining marketing strategies. Familiarity with digital marketing tools and customer relationship management (CRM) systems is also beneficial for integrating Swirl into broader marketing efforts.

Iago F.
Skills
A seasoned professional with a strong background in technology and design, recognized for developing innovative ideas and contributing original insights to various projects. Possesses expertise in programming, art direction, and user experience. Demonstrates a competitive edge in goal-oriented environments, excelling in challenges and achieving first-place rankings in multiple hackathons.

Eduardo B.
Skills
Fullstack Developer with over six years of experience in programming, demonstrating expertise in ReactJS, React Native, NodeJS, JavaScript, TypeScript, and NextJS. Comprehensive education includes completion of the GoStack bootcamp, where proficiency in modern web and mobile development technologies, best programming practices, and automated testing was achieved.

Bruno S.
Skills
Product Manager with a technical foundation in computer engineering and an MBA in Business Management. With approximately four years of software development experience, expertise includes project management, client relations, and technical support. The diverse work experience in academia, finance, entertainment, and manufacturing sectors within both startups and large corporations has fostered adaptability to various professional environments and cultures.
A user-centric approach underscores the focus on product management, emphasizing the design of superior user experiences and effective problem-solving collaboration. Technical proficiency aids in devising practical solutions and anticipating potential issues during team projects.
Skills include drafting documentation and requirements, creating User Stories, engaging in Product Discovery, applying Agile methodologies such as Scrum and Kanban, making data-driven decisions, conducting A/B testing, and defining and tracking OKRs and KPIs. Additional competencies encompass low- to high-fidelity prototyping, MVPs, POCs, collaboration with UX designers, roadmap creation, and release management. Commonly used tools include Jira, Confluence, Atlas, Notion, Miro, Figma, Google Data Studio (Looker), Google Analytics, GitLab, and Planview.
In prior software engineering roles, responsibilities included embedded systems (C, C++, Bluetooth, Wifi, VHDL, MQTT), back-end development (Python, Java, Django, Clojure, GraphQL), front-end development (JavaScript, Polymer, Vaadin, Tailwind, Material UI), CI/CD pipelines (Docker, Kubernetes, Jenkins, GitLab CI, OpenShift), and data technologies (PostgreSQL, MySQL, MongoDB, BigQuery, BigTable, DataStudio, Apache NiFi, Elastic Stack, InfluxDB, Firebase, Grafana, IBM DB2). Additionally, experienced with cloud platforms (AWS, Google Cloud), video processing and DRM tools (FFmpeg, Widevine, Fairplay), various version control tools (GitLab, GitHub, Bitbucket), and audio-subtitle synchronization for movie streaming services.

Leonardo B.
Skills
Software developer with over three years of experience in diverse projects, adept at utilizing various technologies including ASP.NET Webforms for legacy systems and .NET 7 for contemporary applications. Proficient in employing MVC, CQRS, monolithic, and microservices architectures to create scalable and high-performance solutions. Notable contributions have been made to high-value projects in the financial sector, specifically in the development of services designed to control and manage payment transactions within the investment funds domain.

Erick A.
Skills
A graduate in Computer Science with a primary focus on Java, Python, Javascript, and HTML. Currently specializes in Ruby on Rails, actively seeking opportunities to gain further experience and enhance professional development.

Juam S.
Skills
DevOps Engineer with over four years of experience in the technology sector, certified as an AWS Solutions Architect. Expertise includes AWS, Linux, Docker, and Terraform, with practical experience in Pulumi, Kubernetes/Rancher, Docker/Swarm, ArgoCD, Serverless Framework, Grafana/Prometheus, Github Actions, Gitlab CI/CD, Bitbucket Pipelines, MYSQL, PostgreSQL, Ansible, and Shell Script. Work history involves roles in fintech and e-commerce sectors, focusing on cloud migration and workload modernization. Proficient in on-premise cloud technologies such as OpenStack and Kubernetes.

Matheus P.
Skills
Software Developer with a substantial career beginning in 2013, initially sparked by a Java course that progressed into a foundational internship. Pursued an academic foundation in System Analysis and Development at UTFPR, which facilitated a comprehensive understanding of both back-end and front-end technologies. Currently, work involves the maintenance and development of the JPe system utilizing Java, as well as the migration to the eProc system using PHP, within the Tribunal de Justiça de Minas Gerais (TJMG).

Gustavo L.
Skills
A UX/UI Designer with a degree from the British School of Creative Arts and Technology and over 6 years of experience in the creative and marketing industry, possessing a bachelor's degree in Graphic Design. The professional expertise includes a strong inclination towards teamwork and extensive experience in Product Design, Visual Identity, Digital Marketing, and Interface Design. Proficiencies also encompass Illustration, Layout, and Animation.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 224K
Employer Cost
$ 127K
Employer Cost
$ 97K
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