Giordana G.

Product Manager

Product Owner
1/1/2023 - Present

Led the development of a DRPS product, with primary responsibility for building, maintaining, and continuously prioritizing the product backlog. Tasked with requirements gathering, writing user stories, and managing all product documentation. Ensured alignment of expectations between stakeholders and the product, facilitated close collaboration with marketing teams to develop effective product strategies. Facilitated discussions to ensure mutual understanding between the product team and other interested parties. Demonstrated expertise in SCRUM methodology, conflict resolution, and effective negotiation.

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6/1/2020 - 1/1/2023

Led a UX/UI design team in a SaaS software development environment, focusing on creating intuitive and user-centric interfaces. Developed technical expertise in design tools such as Sketch, Figma, and Adobe XD. Applied deep knowledge of user experience principles to design workflows and prototypes. Utilized front-end technologies like HTML, CSS, and JavaScript to facilitate seamless collaboration with development teams. Implemented user testing sessions to gather feedback and iteratively improve designs. Incorporated design thinking methodologies and conducted regular design reviews to ensure alignment with project goals. Proficient in using Agile practices and tools such as Jira and Confluence to manage project timelines and deliverables. Fostered a culture of innovation and continuous improvement within the design team.

Product Designer
8/1/2019 - 6/1/2020

Gained expertise in SaS software development with a strong focus on UX/UI design. Mastered design tools including Sketch, Figma, and Adobe XD to create intuitive user interfaces. Gained proficiency in wireframing, prototyping, and user testing, ensuring effective user-centered design processes. Implemented design systems and style guides to maintain consistency across various platforms and devices. Utilized HTML, CSS, and JavaScript to develop functional prototypes and collaborate seamlessly with development teams. Conducted usability testing sessions and performed heuristic evaluations to identify and resolve user experience issues, significantly enhancing product usability and user satisfaction. Leveraged data analytics tools like Google Analytics and Hotjar to gather actionable insights into user behavior and inform design decisions.

Marketing Manager
1/1/2019 - 8/1/2019

Oversaw the graphic design development and marketing teams, ensuring seamless coordination between the two groups to achieve campaign goals. Developed expertise in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign. Utilized project management tools like Asana and Trello to streamline workflows and track progress. Implemented data-driven marketing strategies using Google Analytics and HubSpot. Demonstrated a keen ability to manage cross-functional collaboration, driving efficiency and productivity. Focused on developing comprehensive branding and design guidelines, ensuring consistent visual identity across all channels.

Designer
8/1/2018 - 1/1/2019

Expertise in creating both printed and digital graphic materials, encompassing a wide range of design projects. Managed the organization of events and strategic partnerships, ensuring seamless execution and positive outcomes. Developed comprehensive internal marketing campaigns to enhance team engagement and unified brand messaging. Implemented external promotional strategies to boost brand visibility and market reach. Utilized Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, to produce visually compelling materials. Proficient in project management tools such as Trello and Asana to keep projects on track and ensure timely delivery of all initiatives. Demonstrated capability in coordinating with cross-functional teams and external vendors to achieve project goals effectively.

Lift Operator
12/1/2017 - 3/1/2018

Participated in a work activity abroad aimed at improving language proficiency. Engaged in daily communication with native speakers, resulting in a significant enhancement of spoken and written language skills. Utilized interpersonal skills to navigate cultural differences and work collaboratively with international teams. Adapted to new work environments and practices, demonstrating flexibility and the ability to learn quickly. Acquired a deeper understanding of local customs and business etiquette, fostering a more effective and respectful working relationship with colleagues and stakeholders. Developed strong problem-solving abilities and resilience in unfamiliar situations, contributing to both personal and professional growth.

Graphic Design Intern
8/1/2017 - 7/1/2018

Oversaw the comprehensive lifecycle of graphic material within the organization, including the collection of briefings, development of artwork, and monitoring of the finalization and printing process. Gained expertise in utilizing graphic design tools and software, ensuring high-quality output. Additionally, demonstrated strong project management skills, coordinating different phases to meet tight deadlines and client specifications. Developed a keen eye for detail and maintained quality control throughout the process to deliver exceptional creative outputs.

Intern at CIDADES - Itinerant Center for Design and Activism for Economic and Social Development
7/1/2016 - 9/1/2017

Engaged in monitoring and designing while supporting internal activities of the Laboratory and Observatory of Projective Ontologies. Developed proficiency in creating print media, visual identities, and layouts. Produced various learning objects, interactive PDFs, and application screens, showcasing a comprehensive understanding of both digital and print design.

Internship at the Extension Laboratory in Solution Development - LEDS
6/1/2015 - 7/1/2016

Led the development of an organ transport box project, which included the design of ergonomic packaging, stickers, manuals, and support materials. Utilized advanced skills in CAD software for the ergonomic design of the transport box, ensuring that usability and safety standards were met. Executed the creation of supporting documentation and visual materials using Adobe Creative Suite. Leveraged knowledge in user-centered design principles to enhance the functionality and user experience of the organ transport system. Coordinated cross-functional collaboration with product managers, medical experts, and regulatory teams to ensure compliance with industry standards and certifications. Demonstrated meticulous attention to detail and project management skills to deliver high-quality deliverables within stringent timelines.

Industrial Design at Federal University of Espírito Santo (Official)
2013 - 2018

MBA at Superior School of Advertising and Marketing
2020 - 2022

Marketing at Insper
2019 - 2019

Scrum Foundation Professional Certificate SFPC (v2020) at CertProf
7/1/2023

Inbound Marketing Certified at HubSpot Academy
6/1/2020

Basic Principles of Digital Marketing at Google
4/1/2020

Advancing the Walls of the University: Immersion in Design in Agrotourism. 2017. (Presentation of Work/Congress). at Universidad de Palermo
6/1/2017