Brandwatch is a digital consumer intelligence and social media listening platform that helps businesses understand and engage with their audience. It collects and analyzes data from social media, forums, blogs, and other online sources to provide insights into consumer behavior, sentiment, and trends.
Top 5*
Social Media
About Brandwatch
Brandwatch was created in 2007 to help businesses monitor and analyze online conversations. It evolved into a leading digital consumer intelligence platform, providing insights from social media and other online sources to inform business strategies and decisions.
Strengths: Comprehensive data analytics, robust social media monitoring, and insightful consumer behavior analysis. Weaknesses: High cost and complexity for new users. Competitors: Sprout Social, Hootsuite, Meltwater, and Talkwalker.
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How to hire a Brandwatch expert
A Brandwatch expert must have skills in data analytics, social media monitoring, sentiment analysis, and proficiency with the Brandwatch platform. They should also be adept at interpreting data trends and creating actionable insights from large datasets.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 224K
Employer Cost
$ 127K
Employer Cost
$ 97K
Benefits + Taxes + Fees
Salary
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