Howdy Logo
Glossary>Ad Server>Rubicon Project

Rubicon Project

Rubicon Project is a global advertising technology company that automates the buying and selling of digital advertising inventory. It provides a platform for publishers to monetize their content and for advertisers to reach their target audiences efficiently through real-time bidding and programmatic advertising solutions.

*Survey of over 20,000+ Howdy Professionals

About Rubicon Project

Rubicon Project was created in 2007 to automate the process of buying and selling digital advertising inventory. The company aimed to streamline and optimize the advertising ecosystem, allowing publishers to monetize their content more effectively and advertisers to reach their target audiences through programmatic advertising.

Strengths of Rubicon Project included its robust technology platform, extensive publisher network, and strong data analytics capabilities. Weaknesses involved challenges in maintaining competitive differentiation and adapting to rapid industry changes. Competitors included Google Ad Manager, AppNexus (now Xandr), and The Trade Desk.

Hire Rubicon Project Experts

Work with Howdy to gain access to the top 1% of LatAM Talent.

Share your Needs icon

Share your Needs

Talk requirements with a Howdy Expert.

Choose Talent icon

Choose Talent

We'll provide a list of the best candidates.

Recruit Risk Free icon

Recruit Risk Free

No hidden fees, no upfront costs, start working within 24 hrs.

How to hire a Rubicon Project expert

A Rubicon Project expert must have skills in programmatic advertising, real-time bidding (RTB), and data analytics. Proficiency in using the Rubicon Project platform, understanding of digital ad inventory management, and experience with demand-side platforms (DSPs) and supply-side platforms (SSPs) are also essential.

Try our Calculator

*Estimations are based on information from Glassdoor, salary.com and live Howdy data.

USA Flag

USA

Howdy
$ 97K
$ 127K
$ 54K
$ 73K

$ 224K

Employer Cost

$ 127K

Employer Cost

Howdy savings:

$ 97K

Benefits + Taxes + Fees

Salary

The Best of the Best Optimized for Your Budget

Thanks to our Cost Calculator, you can estimate how much you're saving when hiring top LatAm talent with no middlemen or hidden fees.