Simpli.fi

Simpli.fi is a programmatic advertising platform that provides localized and data-driven digital ad solutions. It enables advertisers to target audiences with precision using various data points, including geolocation and behavioral data, to optimize campaigns and improve ROI.

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About Simpli.fi

Simpli.fi was founded in 2010 to address the need for more effective localized programmatic advertising solutions. It aimed to provide advertisers with the ability to target audiences with greater precision using advanced data analytics and geolocation technology.

Strengths of Simpli.fi include advanced targeting capabilities, robust data analytics, and localized ad solutions. Weaknesses may involve complexity for new users and potential high costs for small businesses. Competitors include The Trade Desk, MediaMath, and Google DV360.

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How to hire a Simpli.fi expert

A Simpli.fi expert must have skills in programmatic advertising, data analytics, geotargeting, campaign optimization, and familiarity with DSP (Demand-Side Platform) operations. Proficiency in using Simpli.fi's platform interface and tools is also essential.

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André L.

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