Ahrefs is a comprehensive SEO toolset that provides features for keyword research, backlink analysis, rank tracking, and site audits. It helps users analyze competitors' websites, discover top-performing content, and optimize their own sites for better search engine visibility.
Ahrefs
Ahrefs is a comprehensive SEO toolset that provides features for keyword research, backlink analysis, rank tracking, and site audits. It helps users analyze competitors' websites, discover top-performing content, and optimize their own sites for better search engine visibility.
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About Ahrefs
Ahrefs was created in 2010 by Dmitry Gerasimenko. It started as a tool focused on backlink analysis, leveraging a comprehensive database to help users understand their site's link profile and competitors'. Over time, it expanded its features to include keyword research, site audits, and rank tracking, becoming a widely-used tool for SEO professionals seeking to enhance online visibility and performance.
Strengths of Ahrefs include its extensive backlink database, user-friendly interface, and comprehensive keyword research tools. Weaknesses might involve its relatively high cost and steep learning curve for beginners. Competitors include SEMrush, Moz, and Majestic, which offer similar SEO tools and analytics capabilities.
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How to hire a Ahrefs expert
An Ahrefs expert must have skills in SEO analysis, including proficiency in keyword research and backlink analysis. They should be adept at using site audit tools to identify technical SEO issues and possess the ability to interpret rank tracking data. Familiarity with competitor analysis and content gap identification within Ahrefs is also crucial.
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