Appnexus is a digital advertising platform that provides technology for advertisers, agencies, and publishers to buy and sell online advertising space. It offers a suite of tools for real-time bidding, data management, and analytics to optimize ad campaigns and improve targeting efficiency.
Top 5*
Ad Server
About Appnexus
Appnexus was created in 2007 by Brian O'Kelley and Michael Rubenstein to provide a comprehensive real-time bidding platform for digital advertising. It grew rapidly, becoming a major player in the ad tech industry by offering advanced tools for advertisers and publishers to optimize their campaigns. In 2018, AT&T acquired Appnexus to enhance its advertising and analytics capabilities through its Xandr division.
Strengths of Appnexus include advanced real-time bidding technology, comprehensive data management tools, and strong analytics capabilities. Weaknesses include high complexity for new users and potential integration challenges. Competitors include Google Ad Manager, The Trade Desk, and MediaMath.
Hire Appnexus Experts
Work with Howdy to gain access to the top 1% of LatAM Talent.
Share your Needs
Talk requirements with a Howdy Expert.
Choose Talent
We'll provide a list of the best candidates.
Recruit Risk Free
No hidden fees, no upfront costs, start working within 24 hrs.
How to hire a Appnexus expert
An Appnexus expert must possess skills in real-time bidding, programmatic advertising, and data management. Proficiency in using Appnexus's APIs and understanding its analytics tools are crucial. Knowledge of JavaScript, SQL, and Python for custom integrations and data analysis is also essential.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 224K
Employer Cost
$ 127K
Employer Cost
$ 97K
Benefits + Taxes + Fees
Salary
The Best of the Best Optimized for Your Budget
Thanks to our Cost Calculator, you can estimate how much you're saving when hiring top LatAm talent with no middlemen or hidden fees.