Clarabridge is a text analytics and customer experience management platform that helps businesses analyze customer feedback from various sources. It uses natural language processing and sentiment analysis to provide insights into customer sentiment, emotions, and themes, enabling organizations to improve their customer experience strategies.

About Clarabridge
Clarabridge was created in 2006 as a text analytics and customer experience management platform. It was developed to help businesses analyze and interpret customer feedback from multiple sources to gain insights into customer sentiment and improve service strategies. The platform utilized natural language processing and sentiment analysis to achieve these objectives.
Strengths of Clarabridge included robust text analytics capabilities, advanced sentiment analysis, and comprehensive customer feedback integration. Weaknesses involved potential complexity in setup and integration, as well as a higher cost compared to simpler solutions. Competitors included Medallia, Qualtrics, and Sprinklr.
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How to hire a Clarabridge expert
A Clarabridge expert must have skills in text analytics, natural language processing, and sentiment analysis. Proficiency in data integration and experience with customer feedback management platforms are also essential. Familiarity with data visualization tools and the ability to interpret complex data sets are crucial for effective use of the platform.

Noemi M.
Skills
Neuroscientist leveraging over eight years of expertise in digital product management, with a focus on user-centered strategies and data-driven insights. Demonstrates a consistent history of delivering comprehensive solutions encompassing research, launch, optimization, and management of various products, solutions, and services. Currently oversees data services/products and spearheads new product initiatives, leading multidisciplinary teams skilled in product management, research, design, data engineering, analytics, and software development. Possesses diverse experience across multiple sectors, including marketing technology, advertising technology, e-commerce, beauty technology, retail technology, education technology, financial technology/payment systems, and Software as a Service (SaaS). Engages in research on cognitive processes within gaming and other digital experiences.

Daniel R.
Skills
Possessing over 15 years of experience in Information Technology, expertise encompasses data engineering, business intelligence, data warehousing, requirements analysis, and systems development.

Jéssica R.
Skills
Professional experienced in managing projects, optimizing processes, and advancing marketing and technology initiatives. Dedicated to continuous self-improvement through agile methodologies, technological advancements, governance, and project management strategies. Aims to achieve career growth in the realms of innovation, digital channels, continuous improvement, and process mapping.

Pedro H.
Skills
The individual possesses a robust academic background in Graphic Design and Production Engineering, complemented by nearly three years of experience as a Product Designer specializing in UX/UI. In this capacity, the professional has overseen complex design projects, developing significant user experiences and innovative solutions tailored to meet end-user requirements. The skill set includes the execution of design sprints and the double-diamond process, encompassing thorough user research, competitor analysis, and usability testing. Proficiency in data analysis is demonstrated through the use of tools such as Google Analytics and Hotjar, along with expertise in creating high and low fidelity prototypes. The individual is recognized for fostering a collaborative team environment, driving harmony and exceptional results.

Daniel P.
Skills
Daniel Oliveira, a seasoned Senior Product Designer with 17 years of extensive professional experience, holds a Production Engineering degree from the Federal University of Ouro Preto. Specializing in UX/UI design, analytics, AI, and automation, Oliveira’s work merges technical engineering expertise with creative innovation in product design.
His professional journey has involved integrating UX Design knowledge across various business models, effectively bridging the gap between businesses and their clients. Oliveira has demonstrated proficiency in end-to-end product design, covering initial concepts through to final implementation, utilizing technologies and tools such as Google Analytics, Maze, Figma, PHP, Wordpress, and React. He is particularly skilled in crafting intuitive interfaces and seamless user journeys.
Oliveira's background includes significant experience in digital product management and development. He has consistently focused on solving real-world problems for customers and users, contributing to successful market launches for a variety of high-profile clients. His portfolio showcases work with renowned names, including Carrefour, journalist Giuliana Morrone, and PicPay founder Diogo Roberte.
Throughout his career, Oliveira has learned from a multitude of experiences, gaining insights that have enhanced his ability to impact companies, clients, and teams positively. This rich background fuels his passion for helping people achieve financial success, save time, and find happiness through well-designed digital products.
Outside of his professional life, Oliveira is a dedicated parent and a nature enthusiast. These personal pursuits inspire his creativity, bringing innovative ideas into his professional projects.
What sets Oliveira apart is his ability to combine technical expertise with a creative perspective, resulting in products that are both efficient and engaging. He looks forward to contributing this unique blend of skills and passion to a new team. More information about his methodological approach, tools, and projects can be found on his website. Additionally, his freelance positioning and resume are accessible online.

Márcio R.
Skills
Electrical Engineering graduate with a focus on Power Generation Systems and Electric Power Systems from the Federal University of Mato Grosso, possessing four years of experience as an Energy Efficiency Manager in the Sanitation sector. Expertise in Data Science for digital marketing includes web analytics, data analytics for sales funnel enhancement, growth marketing metrics, lead behavior analysis, and automated reporting via the Google Marketing Platform. Proficient in implementing CRM and Business Intelligence tools, with a keen interest in advancing skills in Data Analysis, Big Data, Business Intelligence, and Web Analytics to enhance performance indicators and sales in the Marketing domain.

Bruno S.
Skills
Product Manager with a technical foundation in computer engineering and an MBA in Business Management. With approximately four years of software development experience, expertise includes project management, client relations, and technical support. The diverse work experience in academia, finance, entertainment, and manufacturing sectors within both startups and large corporations has fostered adaptability to various professional environments and cultures.
A user-centric approach underscores the focus on product management, emphasizing the design of superior user experiences and effective problem-solving collaboration. Technical proficiency aids in devising practical solutions and anticipating potential issues during team projects.
Skills include drafting documentation and requirements, creating User Stories, engaging in Product Discovery, applying Agile methodologies such as Scrum and Kanban, making data-driven decisions, conducting A/B testing, and defining and tracking OKRs and KPIs. Additional competencies encompass low- to high-fidelity prototyping, MVPs, POCs, collaboration with UX designers, roadmap creation, and release management. Commonly used tools include Jira, Confluence, Atlas, Notion, Miro, Figma, Google Data Studio (Looker), Google Analytics, GitLab, and Planview.
In prior software engineering roles, responsibilities included embedded systems (C, C++, Bluetooth, Wifi, VHDL, MQTT), back-end development (Python, Java, Django, Clojure, GraphQL), front-end development (JavaScript, Polymer, Vaadin, Tailwind, Material UI), CI/CD pipelines (Docker, Kubernetes, Jenkins, GitLab CI, OpenShift), and data technologies (PostgreSQL, MySQL, MongoDB, BigQuery, BigTable, DataStudio, Apache NiFi, Elastic Stack, InfluxDB, Firebase, Grafana, IBM DB2). Additionally, experienced with cloud platforms (AWS, Google Cloud), video processing and DRM tools (FFmpeg, Widevine, Fairplay), various version control tools (GitLab, GitHub, Bitbucket), and audio-subtitle synchronization for movie streaming services.

Erick M.
Skills
With extensive experience in native mobile development for iOS and Android since 2010, expertise extends to Flutter and React Native. Roles include maintaining various applications with a focus on code reviews, DevOps maintenance, continual CI/CD integration, and deployment processes, emphasizing pixel-perfect responsive layout design. Strongly motivated by innovative projects and active participation in the creative process, the goal is always to develop products that deliver significant value while ensuring top-notch quality and usability for the best user experience.
Proficiency encompasses numerous technical skills: accessibility, analytics tagging and monitoring, code review and debugging, root cause analysis and bug tracking, and Git management. Experience includes CI/CD implementation and comprehensive mobile DevOps practices. Skilled in data structures, both SQL and NoSQL databases, and adept at integrating universal links and deep linking. Expertise in certification pinning, push notifications, background services, threading, geolocation APIs, and comprehensive location monitoring. Background includes working with camera functionalities such as QR code scanning and face tracking, and managing all processes involved in app publishing and store management. Technical skills are robust in languages like Swift and Objective-C for iOS, Kotlin and Java for Android, Flutter for cross-platform development, and Python.
Additionally, the individual possesses key soft skills such as fast learning, creativity and innovation, critical thinking, strong analytical capabilities, and a deep commitment to quality assurance.
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