Drift is a conversational marketing and sales platform that uses live chat, email, and automated messaging to engage website visitors in real-time, helping businesses generate leads, schedule meetings, and improve customer communication.
About Drift
Drift was created in 2015 to address the need for real-time customer engagement on websites. It aimed to improve how businesses interacted with potential customers through live chat and automated messaging, facilitating better lead generation and customer support.
Drift's strengths include real-time customer engagement, lead generation capabilities, and integration with various CRM systems. Weaknesses may involve a learning curve for new users and higher costs for advanced features. Competitors include Intercom, HubSpot, and Zendesk.
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How to hire a Drift expert
A Drift expert must have skills in CRM integration, chatbot configuration, API usage, data analytics, and familiarity with marketing automation tools.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 224K
Employer Cost
$ 127K
Employer Cost
$ 97K
Benefits + Taxes + Fees
Salary
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