Freshsales is a customer relationship management (CRM) software designed to help businesses manage their sales processes. It provides tools for lead management, email tracking, deal management, and automation to streamline sales activities and improve customer interactions.

About Freshsales
Freshsales was launched in 2016 by Freshworks, a company that aimed to provide businesses with an intuitive and efficient CRM solution. It was created to address the need for a comprehensive sales management tool that could integrate various functionalities such as lead scoring, email tracking, and pipeline management into one platform.
Strengths of Freshsales include its user-friendly interface, robust automation features, and strong integration capabilities. Weaknesses include limited customization options and occasional performance issues. Competitors of Freshsales are Salesforce, HubSpot CRM, and Zoho CRM.
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How to hire a Freshsales expert
A Freshsales expert must have skills in CRM configuration, workflow automation, data analysis, and API integration. Proficiency in using Freshsales' reporting tools and an understanding of lead scoring mechanisms are also essential.

Leonardo A.
Skills
Software Developer with an extensive background in Computer Science since 2014, specializing in firmware cybersecurity, data science, cloud computing, Salesforce, and embedded systems. Development of low-level applications for hardware component control, including initialization, communication, and security. Proficiency in C, UEFI, BIOS, EDK2, cryptography, firmware development, and drivers, particularly within the sphere of cybersecurity engineering to safeguard computer systems.
As a Data Scientist and Data Engineer, the focus has been on statistical data modeling, analysis, and maintaining data pipelines. Expertise in Spark, Python, Docker technologies and serverless architectures using AWS services like Glue, Lambda, Amazon S3, EMR, and SKS for big data analytics.
Contributions as an R&D developer include the creation of new BIOS functionalities aimed at managing hardware components of devices while ensuring the communication of potential hardware issues to operating systems and manufacturers. Application development for hardware diagnostics and firmware management is also within the expertise.
Experience within an innovation team on Industry 4.0 projects includes the implementation of new ideas using embedded systems and IoT, from development and lab testing to production deployment. This includes the review of technical specifications and documentation writing. Salesforce application development using Apex language is also part of the skill set.
Developed new features for Point-of-Sale (POS) terminal applications and provided support and bug fixes for new system versions, utilizing skills in C, C++, and Android development tailored towards POS system enhancements.

João A.
Skills
Software Engineer with expertise in leading projects utilizing React.js and Java. Possesses three years of experience in developing and implementing Salesforce CRM solutions.

Jonas S.
Skills
Information Technology and Project Management professional with over 20 years of experience in the finance, healthcare services sectors, and system development consultancy. Specializes in deploying integrated management systems, automation tools, robotics, and integration solutions such as ERP, CRM, HCM, and ITSM. Demonstrates proficiency in process mapping utilizing BPMN, adherence to ITIL standards, and the application of Project Model Canvas. Excels in implementing Kanban and Trello alongside Agile methodologies, including SCRUM, to enhance operational efficiency and profitability through process optimization or automation. Holds certifications in SCRUM SFC, inbound marketing techniques from HubSpot Academy, and project management and customer relationship management from Bitrix24 via Br24 Academy.

Robson O.
Skills
A professional with extensive experience in management and Business Intelligence (BI) and a proven track record of achieving results. Specializes in data analysis, report creation, visualization, and the implementation and maintenance of BI solutions. Proficiency extends to tools such as Tableau, Metabase, Qlik, and Apache Superset, coupled with advanced knowledge of query languages and databases including SQL, MySQL, PostgreSQL, and Oracle. Demonstrates expertise in extracting and transforming data from multiple sources while ensuring data integrity and quality. Possesses strong analytical skills to identify trends, patterns, and insights that drive strategic decision-making. Excellent collaboration and communication skills facilitate clear and concise dissemination of complex ideas. Adept at understanding client needs and translating them into effective IT and BI solutions that enhance business processes.

Décio C.
Skills
An accomplished professional with a decade of experience specializing in the generation of comprehensive management reports. Expertise encompasses detailed analysis, database structuring, and programming utilizing VBA, Excel, and Access. Proficiencies include formulating documentation tailored to system adaptations based on client requirements, with a strong focus on problem-solving. This involves meticulous planning, execution, and oversight of various improvement projects.

Lorival S.
Skills
A mechanical engineering graduate specializing in identifying opportunities for procedural improvement and optimization, with a focus on developing data-driven solutions and generating quality indicators. Expertise includes implementing data audits and formulating strategic insights and planning. Demonstrates resilience in adapting to organizational realities. Currently serves as a Data Analyst, innovating in indicator generation, developing and maintaining data pipelines, integrating technology into team processes, and providing training for team members. Experience spans tools and platforms such as Continuous Improvement methodologies, Power BI, Data Studio (Looker), Excel/VBA, R, Python, Salesforce, SQL, and Business Intelligence, enabling the resolution of complex business and management challenges with advanced solutions.

Carlos S.
Skills
A programming professional emphasizing teamwork and innovative initiatives, dedicated to adopting a comprehensive perspective to bridge various company areas for fostering innovative solutions. Holds a degree in Business Management and Innovation, blending technical expertise with strategic business acumen. Recent focus has been directed towards Salesforce, leveraging both technological and business insights accrued over the past two years.

Francisco B.
Skills
Francisco is an Industrial Engineer with four years of experience as a Product Manager. He specializes in increasing conversion rates through engagement strategies and creating cross-sell opportunities across B2B and B2C channels.
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