Hotjar

Professional experienced in managing projects, optimizing processes, and advancing marketing and technology initiatives. Dedicated to continuous self-improvement through agile methodologies, technological advancements, governance, and project management strategies. Aims to achieve career growth in the realms of innovation, digital channels, continuous improvement, and process mapping.

As a seasoned Service Designer and Innovation Leader with over five years of experience, I specialize in aligning user needs with technological solutions and optimizing complex processes to enhance satisfaction. My expertise lies in translating design thinking into actionable processes, executing impactful research, and strategically implementing improvements. I have led initiatives that revolutionize communication flows, optimize e-commerce experiences, and introduce innovative methodologies such as the RFV spectrum and user personas.

With five years of experience in data analysis, expertise includes utilizing tools such as SQL, Excel, Power BI, SAP, and Google BigQuery to extract, process, and analyze data effectively. Proficient in generating comprehensive management reports, ensuring data quality, and optimizing data integration through ETL processes. Focused on enhancing knowledge in data science, specifically in Machine Learning, employing frameworks like Pandas, Numpy, Pyspark, and SKlearn.

Proven track record in advanced data analytics and performance indicator analysis, along with developing automated data extraction and analysis processes. Experience in strategic business decision support and mentoring teams in data analysis methodologies. Currently holding a VISA permitted for residency and employment in Spain.

A graduate in Systems Analysis and Development with an MBA in Strategic Business Process Management, possessing over six years of experience in digital products with a focus on innovation and digital transformation. Demonstrates a strong capability in leading high-performance teams dedicated to delivering value. Currently managing services as a Project Manager for a new application, emphasizing process optimization and ensuring continuous customer satisfaction.

A versatile generalist professional with extensive experience in business strategy, sales, digital marketing, and operations, focusing on a career in data and business intelligence. Demonstrates strong analytical abilities and adept storytelling skills. Actively promotes a data-driven culture and is dedicated to continuous development and learning.

A seasoned Product Designer with substantial experience in steering digital product development from ideation to delivery, demonstrating proficiency in establishing and overseeing Design Systems. The expertise encompasses the creation of SaaS products, managing design systems, conducting research, usability testing, drafting technical documentation, and proficiency in tools such as Figma and Adobe Creative Suite, with foundational skills in front-end implementation. Recent ventures include the development of financial market products tailored for insurance sales and inspections.

Educational background includes a Bachelor's degree in Advertising, an MBA with a focus on design leadership, and specialized training in UX research and research operations. Additional professional development includes a course on Scalable Design Systems in Figma.

Specialized skills encompass UX/UI design, product design, user research, interface design, prototyping, and usability testing. Proficient in the application of Design Thinking methodology and adept in leveraging tools such as Figma and PenPot. Additional competencies include data analysis, storytelling, communication with stakeholders and developers, teamwork, and problem-solving.

A data and technology enthusiast skilled in various tools essential for data tasks, including Python, SQL, Apache Spark, Pentaho, AWS, Google Cloud, R, Excel, Tableau, and Power BI. With a solid foundation in data cleaning, analysis, and visualization, this individual demonstrates strong analytical abilities and excels in collaborative environments. Fluent in English, with three years of professional use, they possess advanced expertise in customer segmentation, digital strategy development, and business intelligence, particularly in designing campaigns via Google and Meta ads. They are currently pursuing a degree in Data Science at Centro Universitário Unipê and have obtained certifications in Data Analytics and Business Intelligence from Google.

A Data Specialist with extensive experience in CRM, Web Analytics, and Media, exhibiting proficiency in data management, analysis, and dashboard creation, along with the presentation of findings to clients. Expertise encompasses both technical and business operational domains. Current academic pursuits include a degree in Data Science Technology and a Data Analyst certification, supplemented by a SQL for Data Science certificate.