A seasoned expert in UI/UX and Low-Code Development, this professional brings over eight years of expertise in Technology and Design. Their career has been defined by a commitment to creating exceptional digital experiences that drive business success and enhance customer satisfaction. With a focus on self-directed learning, they continuously stay at the forefront of innovation. Their skill set includes developing interfaces, applications, SAAS systems, websites, and on-demand landing pages using low-code technologies such as FlutterFlow, Bubble, and Wordpress with Elementor. Open to collaborative projects and opportunities that align with a vision of constant improvement, this individual is keen to contribute to teams and help organizations achieve their objectives.

Dynamic and creative professional with over a decade of experience in the IT field, specializing in decision-support solutions. Expertise as a BI and Power BI Analyst is marked by a multilinear approach rooted in contemporary business rules. Implemented processes significantly enhance operational result control and measurement levels. Dedicated to transforming data into actionable information, consistently driving insights for continuous improvement.

An extensive background in market research has fostered a consistent expertise in data analysis, evident throughout the professional journey. This expertise encompasses sales analysis, campaign performance evaluation, and customer retention strategies within e-commerce and franchising sectors. Engagement in projects spanning goal deployment, e-commerce launches, and process optimization has further refined these skills. Proficiency in creating dashboards and reports through Excel and Power BI facilitates the visualization and monitoring of key performance indicators.

Product Manager with a technical foundation in computer engineering and an MBA in Business Management. With approximately four years of software development experience, expertise includes project management, client relations, and technical support. The diverse work experience in academia, finance, entertainment, and manufacturing sectors within both startups and large corporations has fostered adaptability to various professional environments and cultures.

A user-centric approach underscores the focus on product management, emphasizing the design of superior user experiences and effective problem-solving collaboration. Technical proficiency aids in devising practical solutions and anticipating potential issues during team projects.

Skills include drafting documentation and requirements, creating User Stories, engaging in Product Discovery, applying Agile methodologies such as Scrum and Kanban, making data-driven decisions, conducting A/B testing, and defining and tracking OKRs and KPIs. Additional competencies encompass low- to high-fidelity prototyping, MVPs, POCs, collaboration with UX designers, roadmap creation, and release management. Commonly used tools include Jira, Confluence, Atlas, Notion, Miro, Figma, Google Data Studio (Looker), Google Analytics, GitLab, and Planview.

In prior software engineering roles, responsibilities included embedded systems (C, C++, Bluetooth, Wifi, VHDL, MQTT), back-end development (Python, Java, Django, Clojure, GraphQL), front-end development (JavaScript, Polymer, Vaadin, Tailwind, Material UI), CI/CD pipelines (Docker, Kubernetes, Jenkins, GitLab CI, OpenShift), and data technologies (PostgreSQL, MySQL, MongoDB, BigQuery, BigTable, DataStudio, Apache NiFi, Elastic Stack, InfluxDB, Firebase, Grafana, IBM DB2). Additionally, experienced with cloud platforms (AWS, Google Cloud), video processing and DRM tools (FFmpeg, Widevine, Fairplay), various version control tools (GitLab, GitHub, Bitbucket), and audio-subtitle synchronization for movie streaming services.

Front-end developer specializing in a wide range of programming languages and technologies, including ReactJS, React Hooks, JavaScript, Node, and Jest. Proficient in HTML5, CSS3, compilers, AB Testing, JSP, Google Analytics, and Azure DevOps, coupled with foundational knowledge of Python and Angular. Continuously engages with emerging technologies, staying informed about the latest trends in web development. Outside the professional sphere, interests include attending concerts, socializing with friends, gaming, reading, and watching series and movies.

A seasoned Product Designer with substantial experience in steering digital product development from ideation to delivery, demonstrating proficiency in establishing and overseeing Design Systems. The expertise encompasses the creation of SaaS products, managing design systems, conducting research, usability testing, drafting technical documentation, and proficiency in tools such as Figma and Adobe Creative Suite, with foundational skills in front-end implementation. Recent ventures include the development of financial market products tailored for insurance sales and inspections.

Educational background includes a Bachelor's degree in Advertising, an MBA with a focus on design leadership, and specialized training in UX research and research operations. Additional professional development includes a course on Scalable Design Systems in Figma.

Specialized skills encompass UX/UI design, product design, user research, interface design, prototyping, and usability testing. Proficient in the application of Design Thinking methodology and adept in leveraging tools such as Figma and PenPot. Additional competencies include data analysis, storytelling, communication with stakeholders and developers, teamwork, and problem-solving.

Luciana has over 10 years of experience as an Architect and Project Manager and six years as a UX/UI Designer. Luciana's skills include designing usability and interfaces for web applications, conducting user research, defining KPIs, and performing requirements analysis.

Full-Stack Developer with advanced academic credentials in Information Technology, including a degree, postgraduate qualification, and a master's degree. Demonstrates a proactive, curious, and studious approach to professional development, with a strong passion for continuous learning and embracing new challenges. Offers thirteen years of extensive experience across numerous internet projects, encompassing a broad range of expertise. Areas of specialization include web development, usability, accessibility, information architecture, user experience (UX), and WordPress implementation. Proficiencies extend from project conceptualization through strategic launch planning, performance analysis, and user testing.

Visual Website Optimizer (VWO) is a digital experimentation platform that allows businesses to conduct A/B testing, multivariate testing, and split URL testing on their websites. It helps optimize user experience and conversion rates by enabling users to create variations of web pages and track performance metrics to identify the most effective designs or content.

A Visual Website Optimizer (VWO) expert must possess skills in A/B testing setup and analysis, proficiency in using VWO's interface, understanding of web analytics and performance metrics, familiarity with HTML, CSS, and JavaScript for implementing tests, and the ability to interpret data insights to drive optimization strategies.

How to hire a Visual Website Optimizer (VWO) expert

Visual Website Optimizer (VWO) was created in 2010 by Paras Chopra. It was developed to provide businesses with a tool to easily conduct A/B testing and optimize web experiences. The platform emerged from the need for non-technical marketers to perform sophisticated testing and improve conversion rates without extensive coding knowledge.

About Visual Website Optimizer (VWO)

Strengths of Visual Website Optimizer (VWO) include its user-friendly interface, comprehensive testing capabilities, and robust analytics for optimizing web experiences. Weaknesses may involve higher costs compared to other tools and occasional performance issues with complex integrations. Competitors include 

Visual Website Optimizer (VWO)

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About Visual Website Optimizer (VWO)

How to hire a Visual Website Optimizer (VWO) expert

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