A dual citizen of Portugal and Brazil, possessing six years of professional experience as a computer engineer in the domain of business intelligence. Expertise includes the development of business intelligence solutions, dashboard creation, data manipulation, and system integrations, with a keen analytical approach and a passion for data.

Academic credentials include a Bachelor's degree in Computer Engineering from Metodista University São Paulo (2018) and a Postgraduate degree in Data Science with a focus on Big Data Analytics from Mackenzie University São Paulo (2020). Professional certifications encompass Tableau Specialist (ID 999441) and Google Analytics (ID 53844274). Proficient in Power BI, Tableau, and Google Data Studio, with a working knowledge of QlikView, QlikSense, and SpotFire. Achieved multiple Business Intelligence badges from Tableau, namely Tableau Analyst, Developer, Author, Consumer, Data Scientist, Designer, and Executive Sponsor.

Proficient in advanced English, with ongoing coursework to further language skills. General competencies cover system engineering, documentation, electronic devices, computer networks, software architecture, and calculus. Extensive experience with ERP systems, data-driven decision-making, programming logic, MIS, UML, business intelligence requirements gathering, data mining, statistical analysis, data strategy, data collection, big data processing, and a range of analytical tools, including Microsoft Excel, Tableau Desktop, Google Data Studio, Qlik, Tableau Prep, Talend, Pentaho Data Integration, Looker, Power Query, and Tableau Public.

Database expertise includes MySQL, Oracle 11g/12g, SQL Server 2008/2016, HP Vertica, Amazon Redshift (AWS), Amazon Athena, Hadoop, Azure, and Databricks.

A technologist in Managerial Processes from UNIP, with over seven years of experience as a Business Intelligence and Marketing Analyst. Demonstrates a rapid learning capability and a continuous pursuit of new knowledge. Characterized by communicative and participatory leadership skills, combined with spontaneity and motivation in professional duties. Known for dynamism, proactivity, and the ability to foster team harmony while upholding high service quality standards. Proficient in various stages of BI project management, including analysis and development, which enhances the agility and reliability of information delivery to strategic areas. Exhibits a strong capacity for understanding, structuring, and planning demands. Also, provides support through training and disseminating knowledge on processes, routines, and tools.

Data Analyst specializing in e-commerce, website, and app data analysis. Proficient in Python, SQL, and various analytics tools such as Google Analytics 4, Looker, Firebase, Google Play Console, App Bot, and Appsflyer. Collaborates effectively with clients to deliver insightful dashboards. Actively seeking opportunities in Data Analysis or Data Science.

A Data Specialist with extensive experience in CRM, Web Analytics, and Media, exhibiting proficiency in data management, analysis, and dashboard creation, along with the presentation of findings to clients. Expertise encompasses both technical and business operational domains. Current academic pursuits include a degree in Data Science Technology and a Data Analyst certification, supplemented by a SQL for Data Science certificate.

Based in São Paulo, this Senior Product Designer specializes in creating digital solutions to elevate customer experience and satisfaction. Recent responsibilities have included overseeing the digital experience for roadside car assistance, where re-designing the user journey for requesting assistance via WhatsApp received recognition from the CEO for its innovation and efficacy in reducing operational call rates.

Professional experience spans both major corporations and startups. Notably, work at a mom-and-pop shop improvement company led to the development of a marketplace feature that optimized inventory restocking with product recommendations based on sales and buying habits, thereby increasing market share and order values.

A commitment to continuous learning and curiosity drives a passion for tackling diverse problems. Valuing clear communication, this designer excels in translating complex ideas into comprehensible concepts for team collaboration.

With a strong background in Industrial and Graphic Design, supported by a degree from Universidade de São Paulo and specializations in UI/UX Design and Design Strategy, the focus is on applying fundamental design principles and strategic thinking to resolve intricate issues with user-centric solutions.

Web Designer with over 18 years of experience, specializing in WordPress. Acting as a freelancer and collaborator with multiple digital agencies, contributions encompass over 500 national and international projects.

Neuroscientist leveraging over eight years of expertise in digital product management, with a focus on user-centered strategies and data-driven insights. Demonstrates a consistent history of delivering comprehensive solutions encompassing research, launch, optimization, and management of various products, solutions, and services. Currently oversees data services/products and spearheads new product initiatives, leading multidisciplinary teams skilled in product management, research, design, data engineering, analytics, and software development. Possesses diverse experience across multiple sectors, including marketing technology, advertising technology, e-commerce, beauty technology, retail technology, education technology, financial technology/payment systems, and Software as a Service (SaaS). Engages in research on cognitive processes within gaming and other digital experiences.

Expert in technology with over 20 years of experience, including a 12-year focus on E-commerce and digital platforms within major retail companies. Demonstrated competence in digital transformation for online retail, encompassing recruitment, training, and management of software development teams for digital products. Proven track record in digital product management from inception to maintenance, with a strong focus on setting objectives, goals, and key metrics for products and squads, while closely monitoring these indicators with stakeholders and teams. Skilled in managing large, multidisciplinary, and multifunctional teams, as well as internal and external service providers, alongside adept contract negotiations and budget management. Proficient in applying Agile methodologies, including the implementation and readjustment of Scrum and Kanban frameworks, as well as custom methods. Adept at handling projects that integrate physical retail with digital platforms, supporting the operation and evolution of E-commerce systems, Omni-Channel strategies, and integrated platforms. Experienced in solving complex problems across various operations and developing new sales channels. Well-versed in crisis management, problem resolution, and team scalability during critical retail periods such as Black Friday. Expertise in E-commerce platforms, including Vtex, SalesForce Commerce Cloud, and OMS Linx, along with familiarity with digital product tools such as Google Analytics, Tag Manager, Hotjar, and Jira. Technical background focused on front-end systems, including code performance, mobile testing, A/B testing, SEO, prototyping, and responsiveness using HTML, CSS, JavaScript, and APIs.

Pendo is a product analytics and user feedback platform that helps companies understand how users interact with their software. It provides insights into user behavior, feature adoption, and customer journeys, enabling businesses to improve user experience and optimize product development.

A Pendo expert must have skills in data analysis, user behavior tracking, and product management. Proficiency in using Pendo's analytics tools, creating in-app guides, and interpreting user feedback data is essential. Knowledge of integrating Pendo with other software platforms and basic coding skills for custom implementations are also important.

How to hire a Pendo expert

Pendo was founded in 2013 to address the need for better insights into user behavior within software applications. It aimed to help companies understand how users interacted with their products, enabling them to make data-driven decisions and enhance user experience.

About Pendo

Strengths of Pendo include robust analytics, user feedback capabilities, and in-app guidance tools. Weaknesses may involve a steep learning curve and higher costs for smaller companies. Competitors include 

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About Pendo

How to hire a Pendo expert

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