SAP CRM (Customer Relationship Management) is a software solution that helps businesses manage their interactions with current and potential customers. It streamlines processes in sales, marketing, and service to enhance customer engagement, improve customer satisfaction, and drive business growth.
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About Sap Crm
SAP CRM was introduced by SAP AG to address the growing need for businesses to manage customer relationships more effectively. It was developed as part of SAP's broader suite of enterprise applications, integrating with other SAP modules to provide a comprehensive solution. The software aimed to help companies enhance customer engagement, streamline their sales, marketing, and service processes, and ultimately drive business growth.
Strengths of SAP CRM include its robust integration with other SAP modules, comprehensive functionality across sales, marketing, and service, and strong customization capabilities. Weaknesses involve its complexity, high implementation costs, and steep learning curve. Competitors include Salesforce, Microsoft Dynamics 365, Oracle CRM, and HubSpot.
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How to hire a Sap Crm expert
A SAP CRM expert must have skills in SAP CRM configuration, ABAP programming, and knowledge of SAP NetWeaver. They should be proficient in data modeling, understand integration with other SAP modules, and possess troubleshooting and problem-solving abilities specific to SAP CRM functionalities.
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Melisa E.
Invoicing Specialist
Skills
Oracle Database
Sap Crm
Bio
Hire MelisaMelisa is a Business Administration professional proficient in SAP and Oracle. Her duties include handling contracts, payment timelines, taxes, and billing.
Leonardo O.
Marketing and Sales Tech Engineer
Skills
Sql
Sap Crm
Oracle Business Intelligence
Bio
Hire LeonardoA Mechanical Engineer with a degree from UFPR, this professional has transitioned from industrial production roles to a specialized focus on consultative technical sales. Leveraging strong communication and persuasive skills, experience was gained in various sales positions, including a Sales Excellence Analyst role, where proficiency in data analysis supported strategic decision-making. This individual possesses expertise in creating and maintaining analytical dashboards using Power BI and Excel, along with data extraction and storage in SQL databases. An analytical mindset drives a commitment to enhancing sales performance and generating qualitative insights that contribute to business success.
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