Mixpanel Analytics

Data Analysis Specialist with expertise in collaborative team environments and a background in documentation development and prototyping. Possesses proficiency in a variety of data analysis tools, such as Tableau, Qlik Sense, Qlik View, Google Analytics (GA3 and GA4), Google Tag Manager, Big Query, and Looker Studio. Demonstrates a strong understanding of Firebase, MySQL, PostgreSQL, and Android Studio.

Luciana has over 10 years of experience as an Architect and Project Manager and six years as a UX/UI Designer. Luciana's skills include designing usability and interfaces for web applications, conducting user research, defining KPIs, and performing requirements analysis.

Extensive experience in project management, new product development, business analysis, consulting, support, quality assurance, and development, covering both remote and on-site activities. Proficiency in designing and creating solutions, incorporating feasibility studies and requirements analysis. Adept at strategic thinking and tactical execution, balancing immediate and long-term needs. Skilled in defining strategies, implementing improvements, and creating roadmaps to monitor product development until the market-ready phase. In-depth knowledge of ERP systems, with a focus on financial, administrative/fiscal, and logistics modules, including warehouse management and routing. Experienced in managing Agile teams, facilitating effective stakeholder integration throughout the project lifecycle.

This profile highlights a blend of creativity and curiosity, with a daily focus on generosity and emotional intelligence to facilitate teamwork and achieve exceptional outcomes. Experience in Marketing and Business Analysis has fostered an analytical and strategic perspective on digital products and projects, fueling a dedicated pursuit of a Product Manager career. The aim is to attain substantial results through carefully planned strategies grounded in data analysis and occasionally informed by intuitive insights. The aspiration is to advance in a Product Manager role within organizations that embrace a defined culture, nurture curiosity, and swiftly generate positive impacts for individuals.

A dual citizen of Portugal and Brazil, possessing six years of professional experience as a computer engineer in the domain of business intelligence. Expertise includes the development of business intelligence solutions, dashboard creation, data manipulation, and system integrations, with a keen analytical approach and a passion for data.

Academic credentials include a Bachelor's degree in Computer Engineering from Metodista University São Paulo (2018) and a Postgraduate degree in Data Science with a focus on Big Data Analytics from Mackenzie University São Paulo (2020). Professional certifications encompass Tableau Specialist (ID 999441) and Google Analytics (ID 53844274). Proficient in Power BI, Tableau, and Google Data Studio, with a working knowledge of QlikView, QlikSense, and SpotFire. Achieved multiple Business Intelligence badges from Tableau, namely Tableau Analyst, Developer, Author, Consumer, Data Scientist, Designer, and Executive Sponsor.

Proficient in advanced English, with ongoing coursework to further language skills. General competencies cover system engineering, documentation, electronic devices, computer networks, software architecture, and calculus. Extensive experience with ERP systems, data-driven decision-making, programming logic, MIS, UML, business intelligence requirements gathering, data mining, statistical analysis, data strategy, data collection, big data processing, and a range of analytical tools, including Microsoft Excel, Tableau Desktop, Google Data Studio, Qlik, Tableau Prep, Talend, Pentaho Data Integration, Looker, Power Query, and Tableau Public.

Database expertise includes MySQL, Oracle 11g/12g, SQL Server 2008/2016, HP Vertica, Amazon Redshift (AWS), Amazon Athena, Hadoop, Azure, and Databricks.

Mateo is a Senior Product/Project Manager. He is experienced in product development and user-centered design, and is a certified Lean Inception Trainer and Design Sprint facilitator.

Neuroscientist leveraging over eight years of expertise in digital product management, with a focus on user-centered strategies and data-driven insights. Demonstrates a consistent history of delivering comprehensive solutions encompassing research, launch, optimization, and management of various products, solutions, and services. Currently oversees data services/products and spearheads new product initiatives, leading multidisciplinary teams skilled in product management, research, design, data engineering, analytics, and software development. Possesses diverse experience across multiple sectors, including marketing technology, advertising technology, e-commerce, beauty technology, retail technology, education technology, financial technology/payment systems, and Software as a Service (SaaS). Engages in research on cognitive processes within gaming and other digital experiences.

Expert in technology with over 20 years of experience, including a 12-year focus on E-commerce and digital platforms within major retail companies. Demonstrated competence in digital transformation for online retail, encompassing recruitment, training, and management of software development teams for digital products. Proven track record in digital product management from inception to maintenance, with a strong focus on setting objectives, goals, and key metrics for products and squads, while closely monitoring these indicators with stakeholders and teams. Skilled in managing large, multidisciplinary, and multifunctional teams, as well as internal and external service providers, alongside adept contract negotiations and budget management. Proficient in applying Agile methodologies, including the implementation and readjustment of Scrum and Kanban frameworks, as well as custom methods. Adept at handling projects that integrate physical retail with digital platforms, supporting the operation and evolution of E-commerce systems, Omni-Channel strategies, and integrated platforms. Experienced in solving complex problems across various operations and developing new sales channels. Well-versed in crisis management, problem resolution, and team scalability during critical retail periods such as Black Friday. Expertise in E-commerce platforms, including Vtex, SalesForce Commerce Cloud, and OMS Linx, along with familiarity with digital product tools such as Google Analytics, Tag Manager, Hotjar, and Jira. Technical background focused on front-end systems, including code performance, mobile testing, A/B testing, SEO, prototyping, and responsiveness using HTML, CSS, JavaScript, and APIs.